Although a growing number of people choose to buy things online with their credit cards, there are still those who choose not to do so due to the risks involved in these transactions. Some of the questions that they ask are whether they can ensure that their sensitive personal and financial information will stay protected and that they are transacting with a trustworthy merchant.
These can be hard to establish, especially if your e-commerce site is fairly new and it hasn’t got lots of feedback from your customers yet. So, how can you build confidence? You have to guarantee them that you can take care of their payments safely. How do you achieve that? Here are a couple of methods you can use, so keep reading.
Tip 1: Getting a Secure Website.
Regardless of how stable your payment gateway is, you may get serious backlash from your customers if your site becomes endangered. It is possible to avoid this from happening by deciding on a secure platform for your e-commerce website. If that’s the case, open source e-commerce platform is highly recommended because you will receive consistent security updates that will help protect your website from hackers that want to take down your site.
Tip 2: Have the Facility to Accept Payments Securely.
Your site requires a facility to take payments. If you’re managing only small transactions with a couple of clients, subsequently, a merchant account is going to work for you. It will help you accept various sorts of electronic payments developed from Andrew Phillips Cliq innovations such as credit cards. But if you are also going to manage to ship a vast number of orders, then you will have to get a payment gateway. Whatever merchant account and payment gateway you choose, ensure that it has a good reputation for offering reliable security. This is essential as you need something which will secure your clients’ sensitive data, such as their sending addresses, credit card numbers, and their names too.
Hint 3: Provide Other Payment Options.
Credit card details may be quite a dangerous and tricky endeavor. Additionally, it means a great deal of obligation for you because you’re the site owner. The great thing is that there exist other payment options which don’t require clients to supply their credit card information. One such alternative is PayPal. All they should do is input their account’s email address and authorize the trade, and they’ll be all set. The only thing issue with this sort of alternative is they include hefty transaction charges that could lower your profits.
In the Internet world just like in the real world, you can build trust with clients when you make them feel protected when they’re purchasing from you. And you can do this on your e-commerce site by offering them with safe and protected options by which they can transact with you.